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Title: Missha Korean Cosmetics Brand Business Strategy
Description: Short notes with figures, examples and history for the South Korean cosmetics brand Missha.
Description: Short notes with figures, examples and history for the South Korean cosmetics brand Missha.
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missha is a korean cosmetics barnd
...
april,2002 they opend thier 1st shop in seoul
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december 2004, they owned 254 shops and
having over 160 million customers ,
their profits were 9,500,000 dallors
this barnd's products price is quite a bit cheaper than others
for this reasons some people might think that its not a good products than others
...
when every products price went up, this brand was still having a same price
and they were advertising so the customers think that they NEED it not they just want it
...
after that the people started to think that this brand is truely safe and nothing hidden trick
...
for examples if u already have 10 lipsticks and u dont want to spend more money on lipsticks but
one day you see some advertising with lipstick and it makes you feel that u need it because its showing that why
you need and how special it is to have
and its very affordable price, why not just give some try
...
as how all the comapines want to satisfy thier customers with their products
Missha started to offer the extra products to customers known as a samples
Title: Missha Korean Cosmetics Brand Business Strategy
Description: Short notes with figures, examples and history for the South Korean cosmetics brand Missha.
Description: Short notes with figures, examples and history for the South Korean cosmetics brand Missha.