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Title: The Basics of Business in Sport - Football
Description: The basics of Football Business and history of football clubs, easy to understand.
Description: The basics of Football Business and history of football clubs, easy to understand.
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FB471
Lecture 1
Understanding Football Business
A business is an entity which systematically produces a good or service using inputs from the external
environment
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The aim of a business is to produce a profit
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Advertising – Marketing and promotion of a football club
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Pay wages – Staff and player wages as well as player development
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EG Blackburn Rovers
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FA Cup 1871 – Winning became more important – football became a spectators sport (Entertainment) Facilites to cater for supporters – Entrance charges
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Decisions needing to be made by clubs:
(External threats can affect the decisions)
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Profit v winning
Personnel
Stadiums
Ownership
Fan Engagements
Ticket Prices
Informed decision making
Information –Decision – Desired Outcome
Title: The Basics of Business in Sport - Football
Description: The basics of Football Business and history of football clubs, easy to understand.
Description: The basics of Football Business and history of football clubs, easy to understand.