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Title: THE DIFFERENCE BETWEEN SALES AND MARKETING
Description: Marketing and sales are both aimed at increasing revenue but the way they try to do this differs. They are so closely entangled that people rarely realize the difference between them.
Description: Marketing and sales are both aimed at increasing revenue but the way they try to do this differs. They are so closely entangled that people rarely realize the difference between them.
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THE DIFFERENCE BETWEEN SALES AND MARKETING
Marketing and sales are both aimed at increasing revenue but the way they try to do this
differs
...
It is essential to understand the difference between sales and marketing because you need to
integrate both functions in your organization
...
A good understanding of differences helps you prepare a balanced and
efficient budget
...
It involves
convincing potential customers to buy from your company through various such as
explaining your product´s benefits, offering discounts, or making your product more
attractive than that of your competitors
...
What is Marketing?
Marketing is a process that involves research and analyzing customer requirements according
to which a company manufactures a product to satisfy their needs
...
Marketing of a company may or may not focus on generating direct sales leads, but they
definitely intend to make sales easier and increase revenues over a longer period of time
Inbound sales and Outbound sales
Inbound sales are one in which the customer comes to an organization to buy a product
...
For example, if a customer visits a retail outlet and buys a
product it falls under inbound sales, whereas, if your company's door-to-door sales executive
sells a product it's an example of outbound sales
...
Instead of directly promoting
a company's products, it makes consumers come and search for them for example, Search
Engine Optimization and social media marketing
...
g
...
The Difference between sales and marketing goals
Sales and marketing both target generating revenue for a business but both have slightly
different goals
...
Your sales team works on
nurturing prospects toward becoming customers
...
Communicating this value helps you earn sales, but you
need to establish brand trust through marketing first
...
You focus on providing strong selling points, personalized solutions, and making
pitches to convince leads to convert
...
With the marketing process you study the market and your potential customers then you
provide basic information about your brand
...
Title: THE DIFFERENCE BETWEEN SALES AND MARKETING
Description: Marketing and sales are both aimed at increasing revenue but the way they try to do this differs. They are so closely entangled that people rarely realize the difference between them.
Description: Marketing and sales are both aimed at increasing revenue but the way they try to do this differs. They are so closely entangled that people rarely realize the difference between them.