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Title: EXAMPLES OF SALES AND MARKETING STRATEGIES
Description: Marketing strategies focus on reaching your target customers while sales strategies focus on converting them to purchase your product or services but they can vary depending on their industry, products, market, and target customer.
Description: Marketing strategies focus on reaching your target customers while sales strategies focus on converting them to purchase your product or services but they can vary depending on their industry, products, market, and target customer.
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EXAMPLES OF SALES AND MARKETING STRATEGIES
Marketing strategies focus on reaching your target customers while sales strategies focus on
converting them to purchase your product or services
...
a
...
For example, a
bank may sell credit cards to its savings account holders
b
...
Price-focused marketing: businesses make buying attractive through various pricing
strategies such as discount pricing, price matching (offering to beat competitor´s prices), and
premium pricing (a symbol of high quality)
Status marketing: companies position their product as a status symbol and reserve the right
to decide to who they sell it
...
Online marketing: companies market their product through search engines, emails, and
social media platforms
Differences Between The Two Approaches
The target audience for sale is individuals and companies while the target audience for
marketing is the public in general
...
Sales tenures for the short term whereas marketing tenures for the long term
...
Sales push the product to the customers while marketing attracts the customers towards the
product
...
Although they are different, sales and marketing exercises give their best results when they
are coordinated with each other
Title: EXAMPLES OF SALES AND MARKETING STRATEGIES
Description: Marketing strategies focus on reaching your target customers while sales strategies focus on converting them to purchase your product or services but they can vary depending on their industry, products, market, and target customer.
Description: Marketing strategies focus on reaching your target customers while sales strategies focus on converting them to purchase your product or services but they can vary depending on their industry, products, market, and target customer.