Notesale: Turn your study into money

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Digital Marketing
Digital marketing is a form of marketing through which you could
advertise to people digitally digital marketing leveraged different
channels like search engines websites social media platforms emails and
mobile applications
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rob sanders explains
why digital marketing has evolved at a rapid pace these days a lot of
people spend most their time on the internet so what happens in the
internet every 60 seconds well a lot happens in an office environment
we 're looking at two friends having a conversation about digital
marketing
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Social media expert says there are
differences between digital and traditional marketing systems
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Digital marketing can be very cost efficient and there
are no hours to get your point out there and have people see it
instantaneously so with traditional marketing there is a lack of real-time
results
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With digital marketing it’s easy to reach a targeted audience on a digital
marketing platform and then with traditional marketing poor campaign
measurement with digital you have easy to measure and optimize
campaigns and what we really mean by that is because you get instant
time results
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There's search engine marketing there's email
marketing affiliate marketing there’s social content mobile and then we
can get into subsets of each of these marketing channels
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Search Engine Marketing you can bid
on keywords and appear at the top of the search results for that
keyword
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Email is an effective way to
capture leads and convert them to customers
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Social media marketing involves creating
different types of content depending on the platform
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Content marketing is really an
effective way of distributing valuable content online and when we talk
about content marketing you know we 're talking about different types
of assets so it could be simply text in the form of a blog post or a video
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There's lots of ways to really promote your
app or your product or your service via mobile marketing
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Social media marketing using different channels depending
on the channel if we're selling you know training like simply learn does
you know LinkedIn is a good platform for us okay and then affiliate
marketing to help get the word out
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You really need to support
that claim you just can't go out and say it and so supporting that comes
in the form of what other people say
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