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Title: Intro to Business
Description: I highlighted all 15 chapters, and I also include essay questions that will also help you succeed in the class.

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BUGB 105 Final Study Guide


Chapter Content
o Chapter 1:
 Free Enterprise: An economic system in which individuals own and operate the majority
of businesses that provide goods and services
 Pure capitalism or free-market system: happens when all economic decisions are
made without government intervention; also called laissez-faire capitalism
 Modified capitalism: differs from pure capitalism as the government intervenes
and regulates business to some extent
...

o To earn a profit, you must: Act ethically, have management skills,
marketing expertise financial resources, have product and staff, abide
by the law, and adapting to change
...

 Gross Domestic Product: The sum of all goods and services in a country during a given
year
...

 Economic Expansion: When an economy is growing and people are spending more
money
...

 Command Economy: an economy in which production, investment, prices, and incomes
are determined centrally by a government
...
America uses a
communist and socialist system
...

o Chapter 2
 Business Ethics: Principles and standards that determine acceptable conduct in a
business
...

 Sarbanes-Oxley Act of 2002: Criminalized securities for fraud and stiffened penalties for
corporate fraud
...

 Maintaining proper accounting procedures, providing investors with all relevant
information, and protecting owners’ rights and investments
...

o Chapter 3:
 International Business: The buying, selling, and trading of goods across national
boundaries
...
When a country
specializes in products that it can supply more efficiently or at a lower cost than it can
produce other items
...

 Exports: The sales of goods and services to foreign markets
...

 Balance of trade: The difference in value between what a nation exports and imports
...

 Fixed Tariff: Specific amount of money levied on each unit of product brought
into a country
...

 Exchange Controls: Regulation that restricts the amount of currency that can be
bought or sold
...

 Embargo: A prohibition on for a particular product
...

Chapter 4:
 Sole Proprietorship: Businesses owned and operated by one individual; the most common
form of business organization in the United States
 Advantages: Ease and cost of formation, Allow a high level of secrecy, Owner
keeps all profits, Flexibility and control of the business, Government regulation
is minimal, and Taxes paid only once
 Disadvantages: Unlimited liability, Scarce external funding, Owners need
diverse skills, Success is tied to the owner, Lack of qualified employees, and
Higher taxation
 Partnership: A form of business organization defined by the Uniform Partnership Act as
“an association of two or more persons who carry on as co-owners of a business for
profit”
 General Partnership: Involves a complete sharing in both the management and
the liability of the business
 Limited Partnership: Has at least one general partner, who assumes unlimited
liability, and at least one limited partner whose liability is limited to his or her
investment in the business
 Advantages: Easy to organize, Availability of capital & credit, Combined
knowledge and skills, Swift decision making, and Government regulations are
few
 Disadvantages: Unlimited liability, Responsible for each other’s’ decision, A
new agreement is needed if the partnership change, Difficult to sell a partnership
interest, Distribution of profits may be uneven, and Cannot find external funding
as easily as large corporations
 Corporations: A legal entity, created by the state, whose assets and liabilities are separate
from its owners
 Common Stock: Shares of the corporation that may be bought or sold
...

 Advantages: Independence, costs, flexibility, Focus, and Reputation
...

 Business Plans: A precise statement of the rationale for a business and a step-by-step
explanation of how it will achieve its goals
 Entrepreneurs: The process of creating and managing a business to achieve desired
objectives
 Franchising: A license to sell another’s products or to use another’s name in business, or
both
o Chapter 7:
 Organizational Culture: A firms shared values, beliefs, traditions, philosophies, roles, and
role models for behavior
...

 Responsibility: Obligation that employees will get work done to be satisfactory and be
held accountable for proper execution of work
...

 Communication in organizations:
 Formal Communications:
o Upward: Flows from low to high levels of an organization
...

o Diagonal: When individuals from different units and organizational
levels communicate
...

 Teams: A small group whose members have complementary skill, purpose, goals, and
approach; hold themselves accountable
...
They share
common goals and identity
...

Four functions of Management: Planning-setting objectives, Organizing-arranging tasks, Leadinginspire people, and Controlling
...

o Middle Management: Responsible for the tactical plans implementing the general guidelines of
the corporation
...

Conceptual Skills: The ability to think in abstract terms and to see how parts fit together to form the
whole
...

Technical Expertise: The specialized knowledge and training needed to perform jobs that are related to
particular areas of management
...

Transformation Process: InputsConversionoutputs Control StandardFeedback Control
Benefits of Standardization: The making of identical products makes the price to go lower for customers
to buy the product
...

JIT Inventory: Using smaller quantities of materials of materials that arrive “just in time” for use in the
transformation process and therefore require less storage
...

Total Quality Management: A philosophy whereby uniform commitment to quality in all areas of an
organization will promote a culture that meets customer’s perceptions of quality
...

Motivation Process: NeedGoal-Directed Behavior Need Satisfaction
Hawthorne Studies: physical conditions in the workplace such as light and noise levels, would stimulate
employees to be most productive
Maslow’s Hierarchy of Needs: Made originally by Abraham Maslow, which includes levels, such as
Physiological, safety, belongingness and love, esteem needs, cognitive, aesthetic, need for selfactualization, and transcendence
...

Theory Y: Humanistic view of management whereby it is assumed that workers like to work and that
under certain conditions they will seek out responsibility
...

Expectancy Theory: The assumption motivation depends not only on how much a person wants
something but also on how likely they are to get it
...

Job Enrichment: The incorporation of motivational factors, such as opportunity for achievement
...

What Motivates employees? Hygiene and motivational factors, such as adequate wages and achievement
...

Job Analysis: The determination, through observation and study, of pertinent information about a jobincluding tasks and necessary abilities, knowledge and skills
...

Job Specification: The qualifications necessary for a specific job in terms of education, experience, and
personal and physical characteristics
...

Wage: Financial rewards based on the number hours worked or level of output achieved
...

Bonuses: Monetary rewards offered by companies for exceptional performance as incentives to increase
productivity further
...

Benefits: Non-Financial forms of compensation provided to employees, such as pension plans, health
insurance, paid vacation and holidays
...

6 Benefits of Workplace Diversity: More productive use of company resources, reduced conflict, more
productive working relationships, increased commitment, increased innovation, increased ability to serve
the needs of co-workers
...


Chapter 11













Marketing: A group of activities designed to expedite transactions by creating, distributing, pricing, and
promoting goods, services, and ideas
...

Marketing Concept: The idea that an organization should try to satisfy customers’ needs through
coordinated activities that also allow it to achieve its own goals
...

Marketing mix: Product, price, promotion, and distribution that firms can control to meet specific goals
...

Marketing Segmentation: A strategy where a firm divides the total market into groups of people who
have relatively similar product needs
...

Multi Segment Approach: Where the marketer aims its efforts at two or more segments, developing a
marketing strategy for each
...

Primary Data: Marketing information that is observed, recorded, or collected directly from respondents
...


Chapter 12















Consumer Products: Products created for household or family use intended for daily living
...

Product Life Cycle: IntroGrowthMaturityDecline
Price Skimming: Charging the highest possible price that buyers who want the product will pay
...

Reference Pricing: Physiological pricing in which a lower priced item is compared to an expensive brand,
so consumer will compare the higher priced item to the low one
...

Marketing Channel: Group of organizations that moves products from their producer to customers
...

Two Products that are likely to be sold for personal selling: Cell phone as they enter the decline stage
and accessories at a store that are discounted
...

Selective Distribution: Only a small number of outlets to expose products
...


Chapter 13







E-Business: Carrying out the goals of the business through utilization of the internet
...

Country that uses most social media sites: Brazil and The United States
...

Digital Media: Electronic media that function using digital codes via computers, cellular phones, smart
phones, and other digital devices that have been released in recent years
...









Wikis: A website where users can add to or edit information of posted articles
...

Applications and widgets: Applications on smartphones that allow one to access certain information or
even using them to get around using GPS
...

Online Fraud: Any attempt to conduct fraudulent activities online
...


Chapter 14









Accounting: The recording, measurement, and interpretation of financial information
...

Accounting Equation: Assets=Liabilities + Owner’s Equity
Asset: A firm’s economic resources, or items of value that it owns, such as cash
...

Owners’ Equity: All the money contributed to the company that never has to be paid back
...

Major Headings of an income statement: Source documents, transaction is recorded in a journal, then
posted in a ledger, and then financial statements are recorded for that period of time
...

Money: Anything generally accepted in exchange for goods and services
...
03%
Objective of a bank: Accept money deposits from and make loans to individual consumers and
businesses
...
For example, a business selling stocks, which starts the business,
but once they pay their investors back, they start making money
...
An example would be a business being dishonest about their earnings to
avoid taxation
...

Define Social Responsibility: When businesses meet legal, ethical, economic, and voluntary
responsibilities placed on by their stakeholders
...

Define Two of the Ethics Principles: Integrity: acting honest in all situations, Accountability: taking
responsibility for all actions
...

3 characteristics of Personal Presence: Positive attire, contributions, and body language and personal
tone
...

Absolute and Comparative Advantage: Comparative Advantage: The basis of most international trade
...
Absolute Advantage: A monopoly that exists when a country is the only source of an
item, the best producer of an item
...















Why would a top manager would need more conceptual skills and less technical skills? The top
manager needs to know how to do most jobs that a company needs to do in order to stay in business
...

Steps to the decision making process: Recognize the problem, develop options, analysis the options,
select the best option, and implement the decision
...
Theory Y: Humanistic view of
management whereby it is assumed that workers like to work and that under certain conditions they will
seek out responsibility
...

Difference between turnover, promotion, transfer, and separations as they are related to HR
management? Turn Over: When employees quit or are fired and must be replaced
...
Transfer: A move to another job from another
...
They are all related to HR, because HR are the
ones to make all these things final
...

Export and Import: Export is when one sells goods to foreign markets, while importing is buying from
foreign markets to the U
...

Purpose of Trade Agreements: The purpose of Trade agreements is to stimulate trade amongst other
countries by eliminating tariffs, quotas, or special fees
...

Income Statement and Balance Sheet: An income statement is a financial report that shows an
organizations profitability over time, while a balance sheet is a snapshot of an organizations standings at
that moment in time
...



Title: Intro to Business
Description: I highlighted all 15 chapters, and I also include essay questions that will also help you succeed in the class.