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Unit 33
Impact of Communications
Technology on Business

Task 1
(P1 & P2)

P1
• Prepare a powerpoint which describes:• 1
...
All the related computer and mobile

technology which is linked to the internet
and trends in it
...
youtu
be
...


• These networks connect together in many
different ways to form the single entity
that we know as the Internet
...


• At work, you may be part of a Local

Area Network (LAN), but you most
likely still connect to the Internet
using an ISP that your company has
contracted with
...


• The Internet is simply a network of
networks
...


World Wide Web (WWW)
• The World Wide Web is the part of the

Internet that contains websites and
webpages
...


Clients and Servers
• Internet servers make the Internet possible
...
The machines that provide services
to other machines are servers and the machines that are used to connect to
those services are clients
...
src
...
uk to read a page, you are a user sitting

at a client's machine
...
The server machine finds the page you requested and sends it to
you
...


• Routers are specialized computers that send
your messages and those of every other
Internet user speeding to their destinations
along thousands of pathways
...


• It makes sure that information does make it to
the intended destination
...
It is an unique address that
identifies a computer on a network such as the Internet
...
So no need for complicated addressing
...


• So IP addressing was invented
...
168
...
001

• There are four sets of numbers because it is a 4 byte scheme - 32

bits
...


IP Addressing

Uniform Resource Locators

Protocol
• A 'protocol' is a rather technical word
...


• A 'NETWORK PROTOCOL' is the agreed
method of communication to be used
within the network
...

• https://www
...
com/watch?v=7_LP
dttKXPc

Questions
1
...
What is the internet?
3
...
What is an IP address?
5
...
What is a client and a server?

P1
• Prepare a powerpoint which describes:• 1
...
All the related computer and mobile

technology which is linked to the internet
and trends in it
...

The Council was established in 2010 following a review
by Professor Tanya Byron and discusses and takes action
on topical issues concerning children’s use of the
internet
...
gov
...


W3C
• W3C Stands for the World Wide Web
Consortium
...
http://www
...
com/w3c/

P1
• Prepare a powerpoint which describes:• 1
...
All the related computer and

mobile technology which is linked to
the internet and trends in it
...


• Why was it developed?
• It was developed so devices close to one
another could exchange data
...


Group Activity
• What are the advantages of Wi-fi and
Bluetooth for businesses?

Advantages of Bluetooth
• Bluetooth only needs a tiny amount of radio power to

work, less than a thousandth' of a Watt
...
This means it is ideal for
battery operated devices such as mobile phones
...
They can do this because
they share a 'network protocol' that allows them to share
data
...


• 3G stands for "third generation"
• 3G technology uses WAP (wireless

application protocol) technology to offer
‘always on’ connection
...
A smart phone combines the features
of both
...


PDA (Personal Digital Assistant)
• A PDA is a handheld computer that runs a

•
•

reduced version of software
...

It can connect to the internet, act as a GPS and
run multimedia software
...
The internet, how it operates and the
organisations which try to control it

• 2
...


What are the trends?
• Interesting technology trends here
• http://hospitalitytechnology
...
com/repo
rts/2015-restaurant-technologystudy98746?

16 best new android apps

• http://thenextweb
...
Procurement
2
...
Developing an online presence for sales
4
...
Customer service
6
...
Providing information
8
...
Procurement
• Shortening of the supply chain - reduced

costs through by-passing of intermediaries

• Reduces overheads and streamlines
operations – order processing

1
...
Research
Customer can readily find a business that
can sell them exactly what they are looking
for, can carry out price comparisons, etc

Businesses can compare themselves against
their competitors – bench marking

2
...
Developing an online presence for
sales
Two-way interaction between customer and
supplier means products can be customised
and developed to meet specific needs –
Increased efficiency!
Many businesses advertise online to
advertise their business but don’t offer an
ordering option - pantene

3
...
Promotion

• If a website is optimised to deliver high

scores to the main search engines, then ecommerce promises a stream of targeted
customers who are looking for a particular
product

• The large base of Internet users can be

surveyed for an analysis of the marketability of a
new product/service – increased information
from customers – HOW is this AN ADVANTAGE?

4
...
Promotion
• Talk about how important promotion is to
a business
• How important is it that a business is in
the top 10 Google search
• Talk about how internet and related
technology (wireless, blackberry, digital
camera etc) can be used for promotion

5
...
Public relations
PR is giving a good
message about a business
and its activities
...
Providing information
• Every website gives information
• Local councils and Gov Depts use the
Internet to give citizens information

– Look at Newry and Mourne Council website
– SRC website provides information about
courses, etc

7
...
Business communication
Talk about how important BUSINESS
COMMUNICATION is to a business, and how
essential security is – SENDING ATTACHMENTS
What are the implications of poor security – bad
publicity
Talk about how internet and related technology
(wireless, blackberry, digital camera etc) can be
used for BUSINESS COMMUNICATION

Checklist for Task 1
P1 – Powerpoint
• How the internet works
–
–
–
–
–
–
–
–
–

The internet
Networks
ISP
WWW
Clients and servers
Routers
IP addressing
URL/Domain
Protocol

• 3 supporting organisations
• Bluetooth, wifi, 3G, smartphone
PDA, etc
• Trends in the internet

P2 – Information leaflet

• 8 headings with
– SRC
– Tesco
– McDonalds
UNDER EACH OF THE 8
HEADINGS



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