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Title: Communication Mix
Description: Easy to follow, colourful notes on the Communication Mix in marketing. Aimed at University Level Students.
Description: Easy to follow, colourful notes on the Communication Mix in marketing. Aimed at University Level Students.
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Lecture 6
Sales Promotion: A range of tactical marketing techniques designed to add value to a
product or service in order to achieve a specific sales & marketing objective
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Digital Marketing: (finish)
Title: Communication Mix
Description: Easy to follow, colourful notes on the Communication Mix in marketing. Aimed at University Level Students.
Description: Easy to follow, colourful notes on the Communication Mix in marketing. Aimed at University Level Students.