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Title: What Is Big Data?
Description: Explain about the big data, the 3V that usually use in big data. Also explain how this big data use.

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WHAT IS BIG DATA?
Activity data
-

Digital music players and eBooks collect data on our activities
...


Photo and Video Image data
-

Upload and share to social media every second
The increasing amounts on social media upload every minute

Sensor data
-

Collect and share data
Take your smart phone, it contains global positioning sensor to track exactly where you
are every second of the day
...


The internet of things data
-

Have Smart TV’s, smart watches, smart fridges and smart alarms to process and collect
data
...
g
...
m
...

 We are not talking terabytes but Zettabytes or Brontobytes
...


VELOCITY
 Refers to the speed at which new data is generated and the speed at which data moves
around
...

 Technology allows us now to analyse the data while it is being generated without ever
putting it into databases
...

 In the past use structured data nowadays use unstructured data(images, text, video,
voice, etc
...


VERACITY
 Refers to the messiness or trustworthiness of the data
...


Turning Big Data into value:\
-

The latest technology such as cloud computing and distributed systems together with the
latest software and analysis approach to allow us to leverage all types of data to gain
insights and add value

How is Big Data actually used? Example 1
Better Understand and Target Customers:
 Companies expand and their traditional data sets with social media data, browser, text
analytics or sensor data to get a more complete picture of their customer
...

 Using Big Data, Telecom companies can now better predict customer churn; retailers
can predict what products will sell and car insurance companies understand how well
their customers actually drive
...

 Retailers able to optimize their stock based on predictive models generated from
social media data, web search trends and weather forecast
...


How is Big Data actually used? Example 3
Improving Health:
 We can use all the data from smart watches and wearable devices to better understand
links between lifestyles and diseases
...


How is Big Data actually used? Example 4
Improving Security and Law Enforcement:
 Security services use big data analytics to foil terrorist plots and detect cyber attacks
...


How is Big Data actually used? Example 5
Improving Sports Performance:
 Most elite sports has embrace big data analytics
...

 Sensor technology is built into sports equipment such as basket balls or golf clubs,
and many elite sports teams track athletes outside of the sporting environment
...


How is Big Data actually used? Example 6
Improving and Optimizing Cities and Country:
 Big data is used to improve many aspects of our cities and countries
...

 Big data analytics is currently use a number with the aim turn themselves into Smart
Cities
Title: What Is Big Data?
Description: Explain about the big data, the 3V that usually use in big data. Also explain how this big data use.